Extending your brand to a social media platform is not as straight forward as you may think. Chasing their rapidly moving standards and adhering to their not always clear-cut restrictions can be challenging. The most successful facebook brand pages balance being an extension of the brand without feeling like just another advertisement.
It gives brands an opportunity to be playful with their consumers. Here are a handful of the timeline cover and profile tandems I’ve designed as well as a standards page I created to help define the customization opportunities (I also designed that cool facebook silhouette “book” icon for this posts thumbnail).
